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Crises impact the lives of millions around the world – from black swan events like the COVID-19 pandemic to threats like data thefts and further on to company specific issues such as leader mismanagement that threaten to uproot long-held beliefs about the organization’s culture and values. Based on which stakeholders get impacted, unfortunate events can […]
Internal Crisis Communications Series | Episode 1 | Nazia Nasim | Positive Shift In the Function’s Perception
How did communicators manage through the crisis? What worked and what could have been done better? What kind of approaches, content messages and channels were used? How did they measure the effectiveness of the communications? Read all this and more in this interview with Nazia Nasim, Group Manager – Internal Communications at Royal Enfield who […]
The 6Ps of Personal Branding During COVID-19
First published on Business World (May 19, 2020): http://www.businessworld.in/article/The-6Ps-of-Personal-Branding-During-COVID-19/18-05-2020-192364/ What is changing in our world with COVID-19? How can we stay relevant? In what ways can we contribute as individuals and personal brands? These and other questions maybe on your mind as you experience what the world faces currently. While there is hope that we […]


