What happens when someone asks you “how is your culture?” and you’re not quite sure what they’re asking? That deceptively simple question sits at the heart of a deeper challenge many organisations face. Employer branding has become less about the marketing message and more about alignment, authenticity, and the unglamorous work of governance. Over the […]
EmployerBrand
My New Udemy Course – Employer Branding Masterclass is live! Take it now.
My new Udemy course is live — and I could not be more excited to share it. After 25+ years working inside global organisations – from GCCs and MNCs to capability centres across three continents, I have finally put everything I know about employer branding into one practitioner-led course. Employer Branding Masterclass: From Foundations to […]

