Intraskope – Internal Communication Perspectives
Internal communication blog for students, practitioners and academia
Welcome to the 16th of Intraskope’s Spotlight Series featuring Magdalena Petryniak, a strategic communication advisor, coach, public speaker and a #HeroMaker. Based in Poland she teaches communication, influence, and sales using the “Customer Hero” methodology created by Mike Bosworth. She is an Affiliate Partner of the Mike Bosworth Leadership in Europe, a consultant in his […]
Welcome to the 4th edition of Intraskope’s Spotlight Series featuring Dianne Chase, an award-winning media, journalism and public relations professional with deep expertise in various communication disciplines such as crisis communication and storytelling. What is strategic storytelling and how can we measure it? What does it take to inspire employees and help communicators embed this […]
Happy to share a recent blog post I penned for the Institute of Public Relations:https://instituteforpr.org/building-a-storytelling-culture-in-organizations-with-internal-communications/null Internal communicators play a strategic role in driving transformation inside organizations. Storytelling is one of the most effective ways to build an organization of repute. In this article, I share approaches internal communicators can take to create a culture of […]
Last week, I shared a case study of Mira and her challenges in getting staff aligned on the non-profit’s vision and plans. Got some interesting perspectives from readers: Collin suggested having a leader video to explain the vision and get better buy-in, Poonamrecommended a working group that assists Mira and providing incentives for ideas that employees contribute and Kevin believes […]
Delighted to be part of ‘The Next Level’, a wonderful publication from IC Kollectif: https://www.ickollectif.com/report Kudos to Lise for curating the content with her team of collaborators: https://www.ickollectif.com/report-contributors It is a treasure trove of insights, practices and intelligence that will equip communication practitioners, academicians and students to lead in the future. #businessvalue #ICKReport #Comms #IC #internalcomms Do […]