A reader of Inclusive Internal Communications recently wrote to me after returning from a career break. What stayed with her was this: “Low engagement is not always a reflection of the communicator’s capability. It can depend on how leadership teams interact and engage with employees.” That line captures why I wrote the book. Internal communication […]
Inclusive Internal Communications
The Great Hanoi Rat Hunt and the Unintended Consequences of Internal Communication
Ever noticed how the most well-meaning internal communication can quietly make things worse? In early 20th-century Hanoi, authorities wanted to eliminate rats to improve public health. They offered a reward for every rat tail submitted. The outcome looked successful on paper.In reality, people cut off rat tails and released the rats so they could breed. […]
What Internal Communications Can Learn from a Global Health Crisis
What do fast food, genetically modified potatoes, and global internal communication frameworks have in common? More than we might like to admit. Fast food didn’t fail people. Systems failed people. In the United States, fast food became normal before it became dangerous. • One in four Americans eats fast food every day• Around 60% of […]
Internal Communication in India Is Not One Story
Key idea: Internal communication in India varies sharply by industry, organisational maturity, ownership structure and local culture. Metro tech narratives do not represent the country. Internal communication in India is often discussed through the lens of global capability centres and metro technology hubs such as Bangalore, Hyderabad and Mumbai. These contexts are important, but they […]
Enroll Today! Inclusive Internal Communications Online Course is LIVE
The problem with internal communications? We’re still treating employees as audiences. Most internal communication teams are stuck executing tactics while struggling to prove strategic value. Managers can’t communicate change effectively. Leadership doesn’t see the ROI. Employees don’t feel heard.And practitioners and leaders wonder why employee experience is poor or what makes engagement dip. After a […]
Speaking at Claims Leaders Summit in Sydney, Australia | May 14, 2025
Why is it valuable to have a multigenerational workforce? How do we manage them? What issues and gaps exist and how can we tackle them? I am speaking at the Claims Leaders Summit in May on the topic of managing multigenerational workforces. More details on the website: https://www.claimsleaderssummit.com/agenda Looking forward to it. #workplace #communications #multigenerations […]
Forget Campaigns. Build an Employee Advocacy Movement
Consider this. Over 60 million U.S. employees already flood social feeds with unfiltered stories about their workplaces – unpaid, unprompted, and undeniably real. No media spend. No corporate jargon. Just pride, amplified. When an admin posts on a Linkedin corporate page, 30% of the engagement comes from employees, who are 14X more likely to share […]
Stop treating Internal Comms as a box tick
First published on Strategic, March 19, 2025 Internal communication (IC) isn’t ‘extra credit’ work. It’s the foundation of a thriving organization. Yet, many leaders see it as an administrative task, something to ‘get done’ rather than a strategic driver of success. This mindset has led to a dangerous pattern of undervaluing IC and dismissing its […]
Build the Internal Communications Case. Get the Tools You Deserve.
What will it take for internal communication teams to get what it needs? Internal communication teams often operate like high-performance engines running on low-grade fuel. Everyone expects flawless delivery. However, the tools available are clunky, outdated, or simply inadequate. Sound familiar? Securing investment in better communication infrastructure can feel like asking for a luxury upgrade […]
Why We Need Internal Communication Experts, Not Hobbyists
This article first appeared in Strategic, where I am a contributing author. Internal communication (IC) is often underestimated, dismissed as a simple task anyone can handle. Leaders assume that drafting an email or creating a PowerPoint slide for employees is no different from managing external communication campaigns or customer engagement strategies. Treating IC as a […]









