Month: March 2025
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Stop treating Internal Comms as a box tick

First published on Strategic, March 19, 2025 Internal communication (IC) isn’t ‘extra credit’ work. It’s the foundation of a thriving organization. Yet, many leaders see it as an administrative task, something to ‘get done’ rather than a strategic driver of success. This mindset has led to a dangerous pattern of undervaluing IC and dismissing its […]
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Build the Internal Communications Case. Get the Tools You Deserve.

What will it take for internal communication teams to get what it needs? Internal communication teams often operate like high-performance engines running on low-grade fuel. Everyone expects flawless delivery. However, the tools available are clunky, outdated, or simply inadequate. Sound familiar? Securing investment in better communication infrastructure can feel like asking for a luxury upgrade […]
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9 Parameters to Gauge the Best Internal Communications Agency for Your Business

Selecting the right internal communications agency can be a game-changer for your business. The right agency not only understands the nuances of internal communication but also aligns with your company’s values and goals. But, what must you consider while selecting the right internal communications agency? How must you go about it? Here’s a guide to […]
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Why We Need Internal Communication Experts, Not Hobbyists

This article first appeared in Strategic, where I am a contributing author. Internal communication (IC) is often underestimated, dismissed as a simple task anyone can handle. Leaders assume that drafting an email or creating a PowerPoint slide for employees is no different from managing external communication campaigns or customer engagement strategies.  Treating IC as a […]