Intraskope – Internal Communication Perspectives
Internal communication blog for students, practitioners and academia
Welcome to the 22nd edition of Intraskope’s Spotlight Series featuring Brad Whitworth, a senior communication and marketing executive with 40 years of experience in Fortune 20 high-tech, financial services and association management. Brad has an impressive track record with top-tier media outlets (CNN, Wall Street Journal, BBC, BusinessWeek, NY Times, Nikkei, USA Today, SJ Mercury […]
Delighted to share that my blog has been recognized in the first ClanConnect – PR Moment India Digital 20 Awards yesterday, September 17. Congratulations to all the winners! This award is a recognition of your support and patronage as I continue to bring you insightful commentary, practical wisdom, thought leadership content, interviews and case studies […]
Global in-house centers (also referred to as shared services units or global business centersor offshore captive centers or global capability centers) have evolved over the years worldwide to be strategic vehicles for organizations. These teams improve efficiencies, drive change, derive value, reduce risks and enhance the organization’s reputation. Most centers are considered research & development hubs for […]
Every day internal communicators write, review, edit or re-write content pieces that business teams use to communicate at work. Be it the launch of a campaign, reiterating a policy or an employee event, helping business teams achieve success is a priority for communicators. To be a respected communication counsel, the internal communicator must be able […]
Establishing your team’s credibility within an organization is essential for success. It does takes time and concerted effort. From the expertise you offer to the outcomes the team generates consistently over time, there is a lot at stake. From the behaviors the team exhibits, to the creativity displayed through great work – there are numerous […]