Culture Employee Advocacy Employer Branding Internal branding Reputation

Employer Branding 101: Debunking 4 Key Myths

Organizations and those leading employer branding often play narratives in their minds and with other stakeholders, preventing commitment and progress. Continuing with the series of blogs on employer branding, I am sharing a few myths that warrant debunking.  Myth: Let’s hire an agency to do our employer branding  Fact: No agency or consultant can help if […]

Branding Employee Branding Employer Branding EVP Internal branding

Employer Branding 101: Is Your Organization Ready?

Employer branding often becomes a priority when attracting and retaining talent gets tough. Till then, organizations get by trying different permutations and combinations of offerings, events, initiatives, and interventions that project temporary fulfillment but fail to deliver the goods.  Worse, if you are a Global Business Services or a Shared Services entity, the hope that the corporate brand […]

Employee Engagement Employee experience Employer Branding Great Place to Work

Why Aren’t we an Employer of Choice?

The CEO of Blip is concerned about the challenges his organization faces and has invited his senior leadership team to a discussion. Read the transcript of their conversation and share what you think are the issues the group is grappling with. Also, how can they resolve the concerns?   Max (CEO): “Hello team, welcome to this meeting. […]

Employee Engagement Employee Perceptions Employer Branding

Video Interview | Rajita Kumar | Episode 54 | Improving Employees’ Brand Perceptions With Engaging Internal Communications

Presenting the 54th edition of Intraskope’s Spotlight on Internal Communication Series featuring Rajita Kumar of Alfa Laval.  Rajita has over 15 years of experience In Corporate and Marketing Communications. She currently serves as the Head of Brand Communications & PR, Market Communications & Digital Marketing Specialist for South Asia, Middle East and Africa. She has deep experience with brand […]