Brand strategy GBS GBS Brand GBS Communication

3 Approaches to Give Global Business Services Branding An Edge

In today’s highly competitive business landscape, branding has become a crucial factor for success. It not only helps organizations stand out from the competition but also drives customer loyalty and trust. However, when it comes to Global Business Services (GBS), branding is often overlooked or undervalued. I recently had the opportunity to share my views alongside leaders […]

Employer Branding GBS GBS Communication Talent Management

Join SSON Webinar | How a GBS “Brand” Drives Talent, Engagement & Transformation in Shared Services | May 4, 2023

Pleased to share that I will be participating as a speaker in this upcoming webinar, having contributed to the research on the role of GBS branding in influencing talent, engagement, and transformation. Sign-up now to this free webinar: https://www.sson-analytics.com/global-business-services/webinars/leveraging-the-gbs-brand-value-for-talent-engagement-transformation This webinar shares new research on the potential, but as of yet largely untapped, value of […]

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What’s the State of Diversity in the Global Business Services (GBS) and Technology Sector in Kraków?

As a contributor and a witness to the recent ASPIRE Kraków Calling event, which took place live from the Unity Centre at the heart of the city, I realized how much the sector has matured and how far it could go as the foremost Central and Eastern European hub for Global Business Services and technology operations for multinational firms […]

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5 Approaches to Contribute to the Global Business Services Ecosystem

If Global Business Services (GBS) leaders are to make an impact and be instrumental in attracting prospective staff to their organizations and teams, they have a responsibility to step up and be counted. The GBS organizations have evolved from Shared Services and Business Process Outsourcing which helped businesses gain efficiencies and value. Over the years, tapping into the power of technology, […]

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3 Ways Global Business Services Leaders Can Build a Strong Social Media Presence

“I have a company to run”  “It is risky with customers also following my comments”  “Social media is for celebrities”  “It takes too much time commitment from me”  “I am unsure of the value”  “My HQ will not be appreciative”  “It is painful to navigate the legal hassles to get anything out”  For Global Business Services […]

Business Communication Change Management GBS GBS Communication Global Shared Services Purpose Shared Services Shared Services Communication

Purpose, Progress and Passion – Highlights of the 2022 ASPIRE GBS Leaders Summit in Krakow, Poland

How are GBS leaders thinking about the future of their centers? What are the challenges, aspirations, risks and opportunities now and ahead of them? Which priorities do they need to address swiftly?  About a 100 business and operations leaders, HR professionals, consultants and partners converged for a day-long exchange (Oct 27) at the 2022 ASPIRE Global Business […]

Change Management GBS GBS Communication Global Shared Services Shared Services Communication

5 Global Business Services Communication Investments Worth Making

This article was first published on the Focus on Business website: https://focusonbusiness.eu/en/news/5-global-business-services-communication-investments-worth-making/5051 Managing and keeping a Global Business Services (GBS) or Shared Services set-up running takes a lot more effort and commitment because of the perceptions, resistances and challenges that come with operations. It isn’t hard enough to keep the wheels turning with annoying attrition […]

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Culture and Communications – a Missed Opportunity for Global Business Services Leaders?

Global Business Services (GBS) centers are pivotal to the success of their organizations. Those which have invested in their staff, are focused on becoming digital-first, growing capabilities within and communicating effectively are equipped to lead in the future.   Facing into challenges  As centers grapple with the changes brought in by the pandemic and increased expectations from […]