Intraskope – #InternalCommunication #Insights
Among the first internal communication blogs (started in 2006) for #students, #practitioners and #academia
How many GCCs are quietly losing ground – not because of what they deliver, but because of how they communicate and manage change? That was the question Srinivas Sampath and I brought to a live webinar and the conversation that followed confirmed what both of us have been seeing in practice for years. Most GCCs […]
Are you firefighting change or leading it? Most GCCs operate in reactive mode. Change happens → communication follows → resistance appears → firefighting begins. To move beyond this, you need an integrated approach. Our GCC Blueprint focuses on four pillars: We will also share a diagnostic tool to help you assess your maturity honestly. Where […]
In the first edition of the Global Capability Center Video Series, I speak with Rishi Tanna, a marketing and communications leader with two decades of experience across financial services, including banking, wealth management, insurance, and GCC environments. Our conversation explores a question many communicators in Global Capability Centers are grappling with today: how does the […]
Global Capability Centers (GCCs) have changed more in the last five years than in the previous two decades. Once seen as cost arbitrage engines, they are now strategic hubs that shape enterprise outcomes, drive innovation and anchor global talent. Backed by research and market dynamics, here’s what leaders must prepare for in 2026 — and […]
Why does it feel so hard to convince headquarters that your regional GCC needs its own employer brand? You can see the problem clearly. Hiring takes too long. Strong candidates drop out late. Many have never heard of you before the interview. Yet every time you raise employer branding with HQ, you hit resistance. They […]
What happens when GCCs hire communication managers but expect communication leaders? If Global Capability Centers are no longer just delivery engines, why are they still hiring communicators as if they are? This question keeps surfacing when you look closely at how communication and branding roles are hired across GCCs globally, whether in India, Poland, Costa […]
Are GCC communicators limiting themselves to delivery when the model itself is evolving? As global capability centers continue to expand in scale and strategic importance, a quiet tension is playing out inside many organisations. The GCC communication leader is officially responsible for shaping the centre’s reputation, employer brand and engagement in the local market. In […]