Among the first internal communication blogs (started in 2006) for #students, #practitioners and #academia
Why does inclusive communication so often show up as a checklist applied at the end of a plan, instead of the reason the plan looks the way it does? Because most teams still treat it as a compliance add-on, not a design discipline. My book Inclusive Internal Communications sets out the INCLUSIVE framework specifically to […]
If AI can write your update in ten seconds, what was the rest of your job supposed to be? Gallagher’s 2025/26 State of the Sector report found 75 per cent of communication functions are still stuck in early-stage, ad-hoc AI experimentation with no formal framework behind it. What that number is really showing is a […]
If you ran the same engagement survey next quarter and changed nothing based on the last one, would employees notice, or would they just assume that’s how it works? For most organisations, they’d assume that’s how it works, because it usually is. A single post-campaign survey mostly tells you what people remember reading, not what […]
If a third of your employees never open a company email, why does a 66 per cent open rate still get reported to leadership as a win? PoliteMail’s 2026 Internal Email Benchmark Report, drawn from two billion internal emails, puts the average unique open rate at 66.2 per cent. That’s the industry ceiling, and it […]
What happens to a channel once you’ve used it for a minor process update with the same urgency you’d use for a merger? Employees stop trusting the alarm. That’s the real cost of over-communicating small things at full volume: the channel loses its meaning right when you need it most. I weigh every initiative against […]
If a message tells employees what changed but never tells them what to do next, is it communication or is it just documentation? An informing message answers what is happening. A connecting message answers what does this mean for me, and what am I supposed to do about it. Most corporate change comms is the […]
At what point does audience segmentation stop being rigour and start being a way to avoid deciding? I’ve seen change plans with segmentation grids so granular they take longer to build than the campaign itself, and most of that detail changes nothing. A segment only earns its place if it clears three tests: does this […]
What does it say about most workplace policy communication that a memo enforced by leadership failed, and an amateur video made by the employees it targeted became one of the most watched pieces of content in the company? A group of leaders, annoyed at how Gen Z employees dressed, pushed a strict dress code and […]
A three-course Udemy series built on WHO, ABS, AIHW and ICMR data helps people in both countries read labels, question food marketing and use everyday food choices as their first line of health, with bonus lectures on Indigenous Australian and Indian food traditions. SYDNEY, Australia, 4 October 2026 – Worldwide, non-communicable diseases such as heart […]
Why do HR’s culture and leadership campaigns get treated as tick-box exercises when a merger announcement gets read line by line? Because employees have already decided how much they trust the sender. Mergers and restructures get scrutinised because the stakes are visible: roles, reporting lines, job security. Every word gets tested against what it might […]