AI Artificial Intelligence Business Partnering GCC GCC Communication GCC Leaders

The AI adoption gap in GCCs is a change management problem

499 out of 500 Indian GCCs have deployed AI. So why are only 27% seeing meaningful results? That number, from the Infosys AI-First GCC Index 2026, is striking. Nearly universal adoption, and yet two-thirds of GCCs cannot point to significant improvement from their AI investments. If that does not prompt a hard look at how […]

Inclusive Internal Communications Internal branding Internal Comms Internal Comms Careers Internal Comms Challenges Internal Comms Fad

Authentic Is Not a Style. It Is a Standard.

The word has been used so often in IC and HR circles that it has almost lost meaning. Authentic leadership. Authentic communication. Authentic employer brand. It appears in conference agendas, job descriptions and strategy documents with enough frequency that it has started to function as wallpaper. And yet the data underneath it is serious, and […]

Internal Communication

Whose voice is it anyway?

What happens to the concept of a single organisational voice when employees have a legally protected right to produce their own? The communications crisis at Volkswagen between 2023 and 2025 is unlike anything produced by the Silicon Valley CEO memo era, because it operates in a fundamentally different power structure. Understanding it matters not just […]

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My New Udemy Course – Employer Branding Masterclass is live! Take it now.

My new Udemy course is live — and I could not be more excited to share it. After 25+ years working inside global organisations – from GCCs and MNCs to capability centres across three continents, I have finally put everything I know about employer branding into one practitioner-led course. Employer Branding Masterclass: From Foundations to […]

Change assessment Change fatigue Change Management Change Readiness GCC GCC Communication GCC Leaders

Are you launching a change program or just making an announcement?

There is a massive difference. In this clip, Srinivas Sampath and I dive into the first pillar of our GCC strategy: The Change Foundation. We recently ran a webinar titled – GCC Change & Communication Strategy Blueprint to talk about why stakeholder mapping and readiness assessments are the secret sauce to keeping projects from getting […]

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India’s Management Crisis – Is this a Wake-Up Call?

Is the rapid ascent of India’s economy masking a structural decay in the very management layer expected to sustain it? Recent data from Gallup’s State of the Global Workplace 2026 and Vibhas Ratanjee’s analysis in Forbes suggest that India is currently navigating a ‘management crisis’ that could jeopardize its long-term growth. As organizations flatten their […]

Internal Communication

Building the Internal Communications Community in India | Moving Beyond the ‘Lift and Shift’

A recent conversation on LinkedIn sparked an important question: why don’t we see more conferences, summits, or intimate roundtables in India dedicated specifically to internal communications (IC) and culture? It is a valid observation. Globally, there is a thriving ecosystem of IC-focused communities and thought leadership. In India, while incredible work is being done by […]