Among the first internal communication blogs (started in 2006) for #students, #practitioners and #academia
What happens when someone asks you “how is your culture?” and you’re not quite sure what they’re asking? That deceptively simple question sits at the heart of a deeper challenge many organisations face. Employer branding has become less about the marketing message and more about alignment, authenticity, and the unglamorous work of governance. Over the […]
You start Monday with a plan. By 9am it belongs to everyone else. There is always an urgent request. A last-minute brief. A piece of content someone needs by end of day. And your own priorities slide to the bottom of the list again. Most communicators know this feeling. Very few know how to break […]
499 out of 500 Indian GCCs have deployed AI. So why are only 27% seeing meaningful results? That number, from the Infosys AI-First GCC Index 2026, is striking. Nearly universal adoption, and yet two-thirds of GCCs cannot point to significant improvement from their AI investments. If that does not prompt a hard look at how […]
The word has been used so often in IC and HR circles that it has almost lost meaning. Authentic leadership. Authentic communication. Authentic employer brand. It appears in conference agendas, job descriptions and strategy documents with enough frequency that it has started to function as wallpaper. And yet the data underneath it is serious, and […]
My new Udemy course is live. Are you a Communicator — or a Content Factory? If you have spent time wondering why your effort does not translate into influence, why your expertise is not recognised at the level it should be, or why you are always executing rather than shaping — this course was built […]
What happens to the concept of a single organisational voice when employees have a legally protected right to produce their own? The communications crisis at Volkswagen between 2023 and 2025 is unlike anything produced by the Silicon Valley CEO memo era, because it operates in a fundamentally different power structure. Understanding it matters not just […]
In the space of a few years, the question of how to communicate major change to a workforce has produced answers as different as the organisations giving them. Looking at five global leaders side by side, the channel choice alone tells a story about organisational culture, leader confidence, and the relationship between internal and external […]
My new Udemy course is live — and I could not be more excited to share it. After 25+ years working inside global organisations – from GCCs and MNCs to capability centres across three continents, I have finally put everything I know about employer branding into one practitioner-led course. Employer Branding Masterclass: From Foundations to […]
It is not just about cost or finding talent. The real risk is relevance. Srinivas Sampath and I recently ran a webinar titled Global Capability Center Change and Communication Strategy Blueprint for the industry. In this short clip, Srinivas shares a perspective that many GCC leaders may recognize but perhaps do not openly discuss. Watch […]
There is a massive difference. In this clip, Srinivas Sampath and I dive into the first pillar of our GCC strategy: The Change Foundation. We recently ran a webinar titled – GCC Change & Communication Strategy Blueprint to talk about why stakeholder mapping and readiness assessments are the secret sauce to keeping projects from getting […]