I will be joining a panel discussing the importance of measurement and the smart use of tools in #employeeengagement and #internalcommunications. Lunchtime, 1-2.30pm UK time on Thursday 16th March 2023 Click on the link below to book your place. Look forward to seeing you there for some hot debate, convivial discussion and making and renewing connections in the […]
Employee Branding
Employer Branding 101: Live your Brand Promise
Every company worth its name wants to do employer branding. But are they doing it right? Most think that having a few social media channels will do the trick. Or, if we make the right ‘noises’, stakeholders will perceive the brand positively. However, that doesn’t equal employer branding or business success. Not identifying and living your […]
Employer Branding 101: Is Your Organization Ready?
Employer branding often becomes a priority when attracting and retaining talent gets tough. Till then, organizations get by trying different permutations and combinations of offerings, events, initiatives, and interventions that project temporary fulfillment but fail to deliver the goods. Worse, if you are a Global Business Services or a Shared Services entity, the hope that the corporate brand […]
IULM University thank you letter
Humbled by the letter of thanks from IULM University in Italy for participating in their International Communication Week meet which took place in March 2022. I had the opportunity to speak with students on the role of internal communications and the role of employees as communication partners.
Placing communication at the heart of Global Capability Centers
Organizations that set up global capability centers mostly focus on getting the location, systems, processes and transitions right. Establishing operations at a global capability center takes many forms. Organizations either set-up the center themselves, take the support of a local vendor to build-operate-transfer the unit or buyout an existing center giving them ready access to talent and […]
Why are my employees not on the same page?
Recently, a communicator overseeing employee and external communication for a not-for-profit wrote to me seeking advice. Let us call her ‘Mira’. Here is Mira’s case. Reflect on it and share how you would help her overcome the challenges she faces. Mira joined a year ago at Secure, a not-for-profit. She leads the responsibility of communicating […]
7 Ways Corporate Reputation Can Be Restored From Within
As the cab driver worked his way through Ahmedabad’s traffic he shared how he built a special rapport with management professors who visited the well-known Indian Institute of Management (IIM) in the city. They counted on him to be shown around the heritage city and beyond because of his responsiveness (always a call away), reliability (professors often fell asleep on long […]
Inviting Contributions To Intraskope’s Spotlight on Internal Communications Series
Are you an internal communication practitioner and have a point of view on the challenges and opportunities that face organizations and employees? Proud of a best practice or research insight from your workplace that can add value to the community? Keen to provide a perspective that is uncommon and relevant for practitioners, academicians, and students?
You have a forum to do so now! Contribute and participate in the upcoming series on Intraskope where we put the spotlight on thought leadership, great ideas, and practical solutions…
Relevance, Insights and Timing Matter In the Age of Storytelling
Is storytelling different from what it was hundreds of years ago? Yes and No were the answers people heard as seasoned leaders Roger Darashah and Atul Takle addressed media and communication professionals at an event in Bengaluru called ‘Storytelling in the Third Age of Consciousness’. While Roger traced the journey of storytelling and how time to share content among […]
3 Tips To Consider While Selecting an Employee Advocacy Tool
Enabling employees to be advocates isn’t an easy task. Apart from gaining their commitment and alignment to be ambassadors of the brand you also need to enable their positive effort. An employee advocate is one who is passionate about positively communicating about the organization, is willing to extend support to promote and influence people (online and offline), will stand up […]