Intraskope – Internal Communication Perspectives
Internal communication blog for students, practitioners and academia
While Internal and External Communications are seen as two separate domains within a broader Corporate or Marketing Communications function, often without close collaboration and engagement, the brand and reputation of the company can be at stake. To avoid gaps in understanding, application and measurement of initiatives, there is a need for clarity on roles and […]
How can we identify and involve influencers internally? What will nudge the organization to value internal communications more? When do leaders see the benefits of this important function? Alex Malouf of Proctor & Gamble shares his perspectives in the 24th edition of Intraskope’s Spotlight on Internal Communication Series. Former journalist Alex Malouf has carved out a […]