Intraskope – #InternalCommunication #Insights
Internal communication blog for students, practitioners and academia
Communicating corporate social responsibility is a hands-on responsibility. Not something which can be done from your desk. Investing in communications is important because there are implications for the brand and reputation – for example, people are keen to join organizations that are purpose-led. In the 7th edition of the CSR Communications Series, Nayna Banerjee, Head […]
This article first appeared on the Insitute for PR blog https://instituteforpr.org/communications-is-a-team-sport-involving-employees-as-partners-and-brand-advocates/ Globally, organizations struggle with bridging the reputation divide and trust deficit among employers and employees while striving to improve engagement. According to a brand credibility gap study, just 19% of employees feel aligned with their employer’s brand.1 Worldwide, the state of employee experience is eroding […]
This article first appeared on Reputation Today. View the link here: How not to damage your corporate communication team’s reputation and in the process, your organisation’s brand While a lot is spoken of how communications teams add value to the business, very little is said about how organisations consciously or unconsciously discredit the team’s reputation […]
From a dental school drop-out, to a National Sales Manager of a multi-billion-dollar medical device company, Chip Helm has over the last thirty years perfected the art of developing and maintaining long-term relationships to help drive sales success. He mentors and shares leadership wisdom with professionals at all levels of their sales career track. Chip […]
Presenting the 47th edition of Intraskope’s Spotlight on Internal Communication Series featuring Pallavi Deshmukh of Bridgestone India. Pallavi heads Corporate Communications at the leading tire manufacturer and is a marketing and communications specialist, with over 17 years of experience in brand management, strategy and communication development. She explains how to tailor communication to suit audience needs and the ability of […]
Presenting the 46th edition of Intraskope’s Spotlight on Internal Communication Series featuring Samir Dhond of Ittiam Systems Pvt. Ltd. Samir is the Chief People Officer and Senior Vice President, Human Resources and Corporate Communications. Experienced in industries such as pharmaceutical, software development, semiconductor and IP development he is certified to conduct mentoring programs and conducted intense development interventions for […]
How did internal communications work during COVID-19? What perceptions did practitioners have about the value and impact of internal communications? What were the key channels used? Which were the most effective? What were the biggest challenges and opportunities for communicators? What specific lessons did they learn from the pandemic and the communications related to it? […]