The problem with internal communications? We’re still treating employees as audiences. Most internal communication teams are stuck executing tactics while struggling to prove strategic value. Managers can’t communicate change effectively. Leadership doesn’t see the ROI. Employees don’t feel heard.And practitioners and leaders wonder why employee experience is poor or what makes engagement dip. After a […]
Hiring for Internal Communications
Forget Campaigns. Build an Employee Advocacy Movement
Consider this. Over 60 million U.S. employees already flood social feeds with unfiltered stories about their workplaces – unpaid, unprompted, and undeniably real. No media spend. No corporate jargon. Just pride, amplified. When an admin posts on a Linkedin corporate page, 30% of the engagement comes from employees, who are 14X more likely to share […]
Why We Need Internal Communication Experts, Not Hobbyists
This article first appeared in Strategic, where I am a contributing author. Internal communication (IC) is often underestimated, dismissed as a simple task anyone can handle. Leaders assume that drafting an email or creating a PowerPoint slide for employees is no different from managing external communication campaigns or customer engagement strategies. Treating IC as a […]
Featured | Podcast on Thoughtcom
Pleased to share my interview with Ambuj Dixit on his innaugural podcast of COMMunity Dialogues. Keen to know what you think.
Six Signs of a High-Performing Internal Communications Team
What makes an internal communications team stand out? After my recent engagement with the ABB Process Automation’s Internal Communications team, I reflected on what does it take to get stronger as a function? It’s not just about delivering messages or managing channels. The best teams go beyond the basics. They have a mindset that drives […]
Why Organizations Are Missing the Mark with Their Purpose Statements
Organizations spend significant time and resources crafting Purpose or Mission statements that encapsulate their vision, values, and strategic goals. Yet, despite these efforts, many companies fail to embed this Purpose meaningfully within their workforce. The disconnect isn’t in the formulation but in the execution—turning Purpose into a living, breathing part of the organization. Here’s why. […]
Know the Most Important Person in your Organization? Maybe Internal Communications can Help
Internal communications play a pivotal role in determining the most important person within an organization. This identification is crucial because it helps streamline the flow of information by clarifying why, who, when, and what information should be shared and discussed. The key individual varies depending on the organization’s type, maturity, and whether it is process-driven […]
Internal Communications Resources (#ICResource) | Communication Forums
I have often been asked by communicators, students and people keen about communication forums that discuss and promote internal communications. Below is a working #ICResource list on #CommunicationForums that I put together for the benefit of the community. Take a glance and let me know what you think. Since these resources are from from an […]
Internal Communications Frequently Asked Questions
I am often asked questions about the role, expectations and even a for a typical job description for a senior leader in internal communications. I have compiled some of these questions and responses below. Feel free to share your views and ad questions you want answered. As a Senior Internal Comms Leader, the primary responsibility […]
3 key factors to create effective Internal Communication OKRs. Get your FREE Template now!
Setting objectives is a crucial exercise for any employee (not just an internal communicator) to establish credibility and make a significant impact. According to research, you are 42% more likely to achieve objectives if they are written down. It is crucial for organizations to support employees set clearer objectives because without that there is little […]









