Intraskope – Internal Communication Perspectives
Internal communication blog for students, practitioners and academia
Presenting the 53rd edition of Intraskope’s Spotlight on Internal Communication Series featuring Rajiv Arora of OYO Hotels & Homes. An integrated communications professional and an ex-journalist, Rajiv has established, streamlined internal communications & driven corporate reputation effort for organizations such as GE, Aricent an KPMG. The winner of the 2020 Exchange4Media 40 Under 40 award, he has a breadth […]
This article first appeared on the Insitute for PR blog https://instituteforpr.org/communications-is-a-team-sport-involving-employees-as-partners-and-brand-advocates/ Globally, organizations struggle with bridging the reputation divide and trust deficit among employers and employees while striving to improve engagement. According to a brand credibility gap study, just 19% of employees feel aligned with their employer’s brand.1 Worldwide, the state of employee experience is eroding […]
Presenting the 44th edition of Intraskope’s Spotlight on Internal Communication Series featuring Ritwik Borthakur of Mastercard. Ritwik is a seasoned, strategic communications professional with over 12 years of experience in large and diversified, industrial and technology MNCs. He is a firm believer of creating organizational and brand narratives. In his role, Ritwik manages campaigns, events, employer brand and internal […]
Presenting the 43rd edition of Intraskope’s Spotlight on Internal Communication Series featuring Vinitha Oommen of Northern Trust. Vinitha is an advocate of brand building and storytelling and has over 19 years of experience with internal communication, social media marketing, analysts relations, global public relations, events, employee engagement and corporate social responsibility. Watch the complete video interview on YouTube or read the […]
Presenting the 37th edition of Intraskope’s Spotlight on Internal Communication Series featuringAnuroopa Pereira. Watch the complete video interview on You Tube or read the transcript below. Anuroopa heads Corporate Communications at Applied Materials India and has over 15+ years of local and international experience in managing public relations campaigns and analyst relations programs for Fortune 500 companies in India and Asia Pacific and Japan. That apart, […]
This blog post first appeared on my Linkedin page: https://www.linkedin.com/in/aniisu/ When organizations provide clear direction and empowers staff, there are higher chances of employees staying engaged. Building ‘KRAs’, investing in a shared future and leveraging the ‘wisdom of crowds’ can uplift the engagement in offices, however dispersed they maybe. While most organizations rely on the human […]
Recently, a communicator overseeing employee and external communication for a not-for-profit wrote to me seeking advice. Let us call her ‘Mira’. Here is Mira’s case. Reflect on it and share how you would help her overcome the challenges she faces. Mira joined a year ago at Secure, a not-for-profit. She leads the responsibility of communicating […]
Delighted to be part of ‘The Next Level’, a wonderful publication from IC Kollectif: https://www.ickollectif.com/report Kudos to Lise for curating the content with her team of collaborators: https://www.ickollectif.com/report-contributors It is a treasure trove of insights, practices and intelligence that will equip communication practitioners, academicians and students to lead in the future. #businessvalue #ICKReport #Comms #IC #internalcomms Do […]
Doing one’s role is an expectation every organization has of an individual. There are measures to gauge the level of impact you are making and the organization recognizes that effort. Every well-meaning employee can just get by doing what they are expected to do. Doing your work and going home is possibly the right thing […]