Yeshwant is in his second month at Tropify, a multinational gaming app firm with about 2000 employees where he has been hired to lead the internal communication function. After spending 10 years with Alert Pharma, a leading company in South India he eagerly looked forward to making an impact. He is however finding the going […]
Tag: internal comms case study
How to Run a Successful Internal Corporate Social Responsibility Program
I recently wrote an article (published on Simply Communicate) on tips to run a successful internal corporate social responsibility program. Look up the highlights below. • Set context early: Establish the purpose, goals and outcomes expected before the campaign kicks off. Allow participants to clarify expectations. • Involve staff in the planning phase: Converge a core […]
“My Team Isn’t Getting Visibility. Let us do a Newsletter!”
Tanmay, the Internal Communicator is facing a dilemma. Anita, the IT Division Head invited him for a discussion to build visibility for her team with a newsletter and it stumped him. If he agreed to her request it would trigger similar requests from other internal teams. If he disregarded the request he will be perceived […]