Intraskope – Internal Communication Perspectives
Internal communication blog for students, practitioners and academia
As the 2018 World Cup wrapped up and France emerged the winner, many stories ahead and during the tournament shaped the outcomes of matches and how audiences perceived the FIFA brand as well as the game. Much like how employees are instrumental in shaping the reputation and brand of any organization of repute, the World Cup offers us many […]
How can we identify and involve influencers internally? What will nudge the organization to value internal communications more? When do leaders see the benefits of this important function? Alex Malouf of Proctor & Gamble shares his perspectives in the 24th edition of Intraskope’s Spotlight on Internal Communication Series. Former journalist Alex Malouf has carved out a […]
It seems like the world is working harder than before although the results aren’t there to show in terms of productivity. Time wastage in organizations has reached epidemic proportions with a sizable percentage of people claiming to have wasted over half their day on non-work tasks such as speaking on the phone, gossiping and browsing the net. Not just […]
This series invites CSR practitioners to share perspectives on the role of communication in making a difference to employee engagement and to the communities organizations serve. In the first edition, Jasmine Singh, a practitioner of communication and CSR discusses her views on the evolving trends in CSR, an interesting campaign at her former employer, Vistara, […]