Intraskope – #InternalCommunication #Insights
Internal communication blog for students, practitioners and academia
Enabling employees to be advocates isn’t an easy task. Apart from gaining their commitment and alignment to be ambassadors of the brand you also need to enable their positive effort. An employee advocate is one who is passionate about positively communicating about the organization, is willing to extend support to promote and influence people (online and offline), will stand up […]
Wondering why organizations find it hard to engage employees? Unclear why communication directed at employees doesn’t get the attention it deserves? Confounded by how employees continue to distrust organizations? The answer can potentially lie in how organizations view employer vs employee branding. Look around you or at your workplace. Employees are no longer bound by […]
There is always a lot happening in every organization that the need to communicate great stories in ways that matter for your employees and other stakeholders has never been stronger. Missing out on crucial pieces of information can reduce your brand’s value and impact. However, coming to grips with the various content pieces that enhances […]
It may seem an odd connection to make when we discuss hiring practices and talent scouts in the same breath as internal communication. Especially, when we consider that the recruiter’s role is to get the best people to your organization and then they are done, right? Wrong. As boundary spanners, the talent scouts are vital […]
In an earlier post I shared Benjamin’s case, an employee who felt that doing just that much as the role expects is enough at the workplace. What differentiates a dormant employee from an engaged one is the discretionary effort the individual makes. Sometimes referred to as citizenship behaviors it is also about the contextual performance […]
Every organization big or small finds ways to reward and recognize their employees to motivate and inspire others to contribute to business success. Addressing rewards and recognition is seen as a key lever for enhancing employee engagement. An effective recognition program is expected to raise the bar with engagement – up to 40%.  Unfortunately, not every recognition program works […]