Linkedin is the world’s largest professional networking site and having a consistent profile on it is critical to your success as a personal and professional brand. Your profile is your CV to the world. With over 467 million members the reach and value of creating and marketing your profile on Linkedin are immense. However, members possibly […]
Tag: Linkedin
Working for the first time in the UK? Keep Calm and Fit In!
This week I wrap up a short term assignment with Tesco’s Group Communication team at the company’s head office in London. On reflection the assignment has given me a new perspective of work, culture and life. My role was to help audit and refresh the company’s core purpose branding across the business. It led me […]
Purpose, Credibility and Line of Sight Can Connect Staff to the Big Picture
This post seemed to have a struck a chord with many professionals and apart from the comments which came to the blog I was impressed by the numerous recommendations that people shared on Linkedin communities. Â Thank you to everyone who contributed to this discussion. For the benefit of all I will distill the thoughts shared […]
How Can Organizations Communicate Tolerance and Harmony at Work?
India recently witnessed one of its worst fears unfolding with threats and rumor mongering leading to an exodus of a community from cities. Some anti-social elements spread rumors and threatened sections of a community via social media and short-service message service. The fear created an uneasy feeling across the nation and by the time leaders […]
Communicating Strikes and Office Outages Successfully
As organizations came to grips with the most recent strike that paralyzed the country this week I noticed an innocuous post on a Linkedin community from a fellow communicator asking peers if they planned to shut shop, run operations or mitigate risks. I found that post interesting since it came up on the evening before […]
Can Internal Communications Impact the Bottom-Line?
I came across an interesting question on Linkedin by a communication professional in the Russian Federation seeking inputs on how ‘internal communications affects business results (in terms of money)’. He goes on to explain his situation – “IC is a new function in our company. I need to prove expenses to Board Members. I understand […]
Empowering Non Profits with Social Media and Communication
NASSCOM Foundation invited me to speak on ‘Leveling Web 2.0 for social causes’ at their Connect IT forum at Bangalore today. The other panelists in my session were Sachin Malhan, CEO, Inclusive Planet (who did a great job of moderating the session) and Anu Unnikrishnan, Marketing Consultant, for Jaago Re a popular campaign by Tata […]
Adopting social media inside the enterprise – challenges and opportunities for internal communicators
This article featured in Simply-Communicate, a UK based internal communication publication that reaches 15,000 communicators globally. http://www.simply-communicate.com/news/companies-india-adopt-social-media-inside-enterprise Read on for the complete article here as well. According to an IABC report over 79% of global companies leverage social media internally to improve productivity and engagement. India, however, still lags behind when it comes to adoption. To […]
How Internal Communicators Can Lead Your Organization’s Social Networking Beginning
Planning to get your organization on the social media map? There are factors which I learnt along the way that is needed to get completely immersed. Read more about the do’s and don’ts of kick-starting your firm’s social media communication. Understand also how you can leverage internal communication context and content. The power of social […]