Consider this scenario. A company rolls out a social media policy, asks leaders to sign-up and they all say they will. A month or two later, while conducting a dipstick to understand the level of acceptance, it is observed that leaders and employees didn’t quite understand the purpose of the policy or its interpretation and aren’t […]
Tag: social media policy
If you build internal business networking sites they will come. Or will they? Part -1
It seems the case study model of blogging is valued by my readers and therefore I am inviting you to reflect and share perspective on the next issue of social media adoption for internal communication. Over the last few weeks I have had three separate conversations with leading communicators from global and Indian organizations on […]
Policy Rollouts and Adoption – Role of Internal Communicators
All of us must be familiar with policies and guidelines such as ethics, gifting, dress code, behavior and office infrastructure among others that are foundations for any organization’s success – either as recipients of these policies or the creators. However how, when and what needs to be communicated will determine how your employees perceive your company in […]