Creating a robust social media strategy is important for Global Capability Centers to establish their presence and communicate a coherent narrative. This is now all the more relevant with COVID19 and the shift to digital communications. I recently wrote on the key principles and approaches that organizations with Global Capability Centers/Shared Services/Global in-house or Global […]
Two professionals sat across from each other at a quiet café. Sarah works in internal communication at a mid-sized company. Marcus consults on organisational change. What started as networking quickly became something more honest. “I think I’m doing my job,” Sarah said, stirring her coffee slowly. “But I also think I’m missing the point of […]
This post first appeared on my Linkedin page: https://www.linkedin.com/in/aniisu/ While most global capability centers have a communication function supporting the business and brand, there is often a gap between expectation and reality. When communication teams at global capability centers begin operating, the focus is heavily on establishing basic processes. As the team matures and gains the confidence […]
