Organizations spend significant time and resources crafting Purpose or Mission statements that encapsulate their vision, values, and strategic goals. Yet, despite these efforts, many companies fail to embed this Purpose meaningfully within their workforce. The disconnect isn’t in the formulation but in the execution—turning Purpose into a living, breathing part of the organization. Here’s why. […]
New leader onboarding can often be tricky business for the internal communications team. It depends on a variety of factors – ranging from the organization’s culture to the leader’s personality style. Leadership transitions can be opportunities for the internal communicator to shape the future of the business. It is also relevant for influencing key decisions […]
I contributed a chapter to ASPIRE: Stories and Insights from Global Indians in Communications, edited by Amith Prabhu and Sarika Chavan. My piece looks at how internal communications is reshaping public relations — specifically, how employees have quietly become one of the most consequential forces in how a brand’s reputation plays out. Whether it’s a […]