Internal Communication

Why internal communicators should conduct a session in the employee orientation program

I just returned after a presentation at my 4th induction session on communications. Quite a good feeling! The session is part of the orientation program which new joinees must attend to enter the organization.  It makes for an opportune moment to sell the internal communications story for the organization. A captive, attentive audience – you will finally derive content and ideas from them. They are your best bet in the smooth flow of information internally.

My presentation has three parts – to gauge reception to messages, to identify key talent and build a rapport. I use internal videos to showcase campaigns and introduce key stakeholders. So far the response has been welcome.

These are my ‘eyes’ and ‘ears’ to the internal eco-system. Investing time and effort is critical.

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