How many times have you avoided your supervisor who tries to pry into your personal life? How often have you cringed when your organization encroaches on your life outside of work by calling you to work on weekends or conduct events? There are differing viewpoints about the level of interventions organizations can play in their […]
Month: June 2009
Internal Branding and the Employee Experience – Stick to the Basics
In today’s Times of India edition (June 10, 2009), Amitabh Kant, the architect of two of India’s well known tourism campaigns (Kerala’s ‘God’s Own Country’ and Incredible India) shared his thinking on branding in an interview. His articulation of branding and travel experience made me draw a parallel with how internal communicators can benefit by […]
Is the value of internal communication dependent on the quality of the people who represent it?
A comment in a research report ‘Developing tomorrow’s Internal Communications Professionals, Liam FitzPatrick and Hamish Haynes’ (Working: May 2004) citing recruitment specialist Watson Helsby got me thinking. This is how it read: “The internal communications role has not attracted enough high caliber individuals. Inevitably, the perceptions of the value of internal communications are intrinsically intertwined […]