It seems the case study model of blogging is valued by my readers and therefore I am inviting you to reflect and share perspective on the next issue of social media adoption for internal communication. Over the last few weeks I have had three separate conversations with leading communicators from global and Indian organizations on […]
Month: October 2011
Can We Have a Mascot For The Campaign? – Final Part
This post seems to have generated a lot of interest and I am impressed by the quality of comments and the passion that communicators share for and against using ‘mascots’. Thank you all for your insights. Here is a summary of what readers both in India and abroad commented: Bish pointed to a campaign in […]
Can We Have a Mascot For Our Campaign?
This blog post is in two parts – in the first section I share a situation that internal communicators often face and invite you to reflect on the possible solutions. In the next post I will revisit the perspectives that you share and discuss how we can tackle such requests when they arise. Here is the scenario. […]
Knowledge Exchange, Ideation and Problem Solving at Internal Communications 101 Workshop
When talented people converge you can expect great connection and cool ideas to emerge. Yesterday, October 1, 2011 I conducted a first ever (in India) hands-on, full day internal communications workshop at Bangalore engaging participants from organizations such as UST Global and Allianz Cornhill Information Services (Trivandrum, Kerala), Tata Consultancy Services, Max Bupa Health Insurance Company […]