I was reading with interest an interview with Praful Patel, India’s Civil Aviation Minister and the state of the recent Air India changes (Businessworld, July 27, 2009) and impact on morale of employees. What stuck to my mind was his statement that ‘change in Air India must come from within. Nothing can change unless people […]
Month: July 2009
Take the 4th Annual Global Intranet Strategies Survey and Get Insights You Can Use
In my career, I have had the opportunity to lead and be a part of four company-wide portals and intranets. I am convinced of the power of this collaborative internal communication tool to improve productivity, enhance engagement and connect stakeholders. With the advent of social media tools and technologies, integrating newer ideas for the benefit […]
How Internal Communicators Can Lead Your Organization’s Social Networking Beginning
Planning to get your organization on the social media map? There are factors which I learnt along the way that is needed to get completely immersed. Read more about the do’s and don’ts of kick-starting your firm’s social media communication. Understand also how you can leverage internal communication context and content. The power of social […]
Can You Determine The Total Value of Your Internal Communications Effort?
Infosys has estimated its total value of human resources, which includes both software professionals and support at INR 1,02,133 crore for the fiscal ended March 2009. That works out to INR 97 lakhs per employee! According to the report, the value of human resources is evaluated and based on the “present value of future earnings […]
Re-branding of Satyam weighs in on ‘values’ and ‘internal expertise’
Quite interestingly, the re-branding of Satyam as Mahindra Satyam takes cues from ‘within’ – relying heavily on values and inherent strengths. This amplifies the role of internal communication and branding on how employees and external stakeholders perceive the company’s image. Also important to note the emphasis on ‘internal’ attributes which the new entity defines as […]