Like many of you, earlier this year, I received an e-mail from Linkedin’s co-founder and Chairman Reid Hoffman that thanked me for supporting the organization’s growth as an ‘early adopter’. It did read like any other e-mail but the purpose and opportunity that it offered for recognition programming (often an integral part of internal communications) […]
Month: November 2011
How Can Internal Communicators Overcome the ‘Postman’ Syndrome?
A participant at the recently concluded internal communications workshop I ran in Bangalore, India highlighted a common concern that professionals in the industry face but rarely discuss. She said she felt like a ‘dakiya’ – (Hindi for postman) at her workplace. This conversation became a passionate discussion among many in the room and I realized […]
What’s your AAA Gold Standard for Internal Communications?
With the recent US AAA credit downgrade and the global recession on everyone’s minds I felt it apt to discuss how your stakeholders and you view internal communications benchmarks. While there isn’t a ‘one-size, fits all’ approach for internal communications it helps to step back and ask the following questions – 1. How do you […]
Making Internal Social Networks Sticky: Case Study Wrap-Up
From the comments that came in to the internal social networks case study it is evident that to improve adoption you need to use both the ‘pull’ and ‘push’ strategies. Ira recommends that it helps to drive traffic through interactive content such as contests, blogs and chats with senior managers. After you have satiated their thirst for […]