Month: April 2012

As far as I am aware internal communicators serve information to staff based on the need, age, tenure, career levels, organization’s priorities and focus areas, importance and maturity of the individual within the organization, time of the day among other reasons. TNS’s recent research and segmentation of consumers is based on their information consumption patterns. […]

I had blogged previously on ‘the internal communications career’,  ‘going prepared for an internal communication interview’ and ‘interviewing for an internal communication job’. However when I look back what I covered probably didn’t include the guidelines for internal communication managers to distinguish between a candidate’s ‘potential’ and the expected ‘performance’ so as to avoid a […]

No amount of branding can save a leadership team that is directionless and faceless. Unless leaders walk the talk no fancy logo can make any difference to how staff perceives their contribution. I loved the insights from Adam and Sarika. Adam believes it is a leadership issue and not something communications can do much about. […]

I blogged about teams wanting ‘internal visibility’ a while ago.  Often requests for internal branding do come to internal communicators and unless you tread carefully these requests can snowball into an unmanageable mess. Rita, the internal communicator got into one such situation and this blog post seeks solutions to help her mitigate the crisis.  Here […]