Blogroll Internal Communication

Why Doesn't Our Internal Stakeholder Buy Our Campaign?

Very often internal communicators come up with great ideas and solutions that solve stakeholders’ problems. However, these solutions sometimes don’t get buy-in from stakeholders for reasons that seem beyond the communicator’s comprehension. Or at least it feels that way. Here is a case of Meena, an internal communicator who has been invited to recommend ways […]

Blogroll Internal Communication

Interested To Use Infographics For Internal Communications? Follow These Steps.

Have an important announcement to make? Need to get your employees aligned on your company’s message? Have lots of information to share? Don’t have funds to engage an agency or an in-house designer? Make it easier for your audiences to digest your messages and engage directly by turning to ‘infographics’. Infographics are increasingly becoming a […]

Blogroll Internal Communication

Clarify Purpose To Enhance Engagement On Your Internal Social Network

My post – ‘Internal Social Networks – Are They a Waste of Time?’ received a lot of attention when I polled people on Linkedin. Some recommended using Facebook and other external channels rather than compete against them. Others felt employees needed to be given more accountability. A few were divided about the viability of internal […]

Blogroll Internal Communication

Targeted internal communications based on information consumption?

As far as I am aware internal communicators serve information to staff based on the need, age, tenure, career levels, organization’s priorities and focus areas, importance and maturity of the individual within the organization, time of the day among other reasons. TNS’s recent research and segmentation of consumers is based on their information consumption patterns. […]