From the comments that came in to the internal social networks case study it is evident that to improve adoption you need to use both the ‘pull’ and ‘push’ strategies. Ira recommends that it helps to drive traffic through interactive content such as contests, blogs and chats with senior managers. After you have satiated their thirst for […]
Tag: internal social media
Empowering Non Profits with Social Media and Communication
NASSCOM Foundation invited me to speak on ‘Leveling Web 2.0 for social causes’ at their Connect IT forum at Bangalore today. The other panelists in my session were Sachin Malhan, CEO, Inclusive Planet (who did a great job of moderating the session) and Anu Unnikrishnan, Marketing Consultant, for Jaago Re a popular campaign by Tata […]
Celebrating Company Milestones and Workforce Engagement
Have a milestone worth celebrating? Unsure how to get your employees singing the same tune? Every organization big or small has reasons to celebrate important milestones during their journey to energize their staff. Be it the completion of your company’s years of operations, a new product launch, an employee growth success story or even the […]
Does Culture play a role in Social Media adoption in India Internal Communications?
We are in the midst of unprecedented opportunities in social media and India is just about getting started. As communicators and professionals putting plans and initiatives in place for engaging employees the options are more than one could ask for. But then why is social media not making enough inroads when it comes to internal […]