Tag: internal comms

As far as I am aware internal communicators serve information to staff based on the need, age, tenure, career levels, organization’s priorities and focus areas, importance and maturity of the individual within the organization, time of the day among other reasons. TNS’s recent research and segmentation of consumers is based on their information consumption patterns. […]

I had blogged previously on ‘the internal communications career’,  ‘going prepared for an internal communication interview’ and ‘interviewing for an internal communication job’. However when I look back what I covered probably didn’t include the guidelines for internal communication managers to distinguish between a candidate’s ‘potential’ and the expected ‘performance’ so as to avoid a […]

 “My students are obedient”, explained the Director of a well-known B-school that I recently visited for a campus recruitment initiative. She spoke in the context of students living up to the expectations of the industry by doing what is expected of them. It sounded strange to me and indicated a widening gap in what the […]

My last post got some interesting viewpoints. Adam expressed the need for blending tone, consistency and image into the communication. Excellent perspective. Rishu talked of involving staff in the conversation and preempt questions they may have. Valid points. Annie highlighted the importance of including the ‘what’s in it for staff’ and also adding visuals that […]

As an internal communicator is can be difficult dealing with clients who believe that cool design wins over compelling content. Indu, the hard working internal communicator of TPR Bank discovered much to her chagrin. Pramod, the HR Head needed a campaign to get staff aligned on the recent office move and he believed that a […]

There are reports of Atos, a French organization planning to do away with e-mail in the near future. That near future is around the corner. The CEO has stated that after 2014 none of their 80000 employees will be exchanging e-mails. Ambitious? Crazy? Impossible? Intriguing? I have been thinking about what this change means for […]

In Part 1, I shared the story of Tanmay the Internal Communicator who engaged Anita in a discussion on a newsletter and wasn’t able to provide tangible direction. I loved the feedback to help Tanmay make definite progress. Thank you Mark, Adam, Sushma and Advita for taking time to raise the conversation to a new high. For example, Adam […]

Tanmay, the Internal Communicator is facing a dilemma. Anita, the IT Division Head invited him for a discussion to build visibility for her team with a newsletter and it stumped him. If he agreed to her request it would trigger similar requests from other internal teams. If he disregarded the request he will be perceived […]

Adding a new person to your Internal Communications Team?  Integrating a new member right helps the individual and your team put their best feet forward. I have been inducted into a few organizations and noticed that those teams which invest less time to integrate newcomers often end up alienating people in the long run.  Very often […]

I am writing to share my article – Social Media Take Shape in India published in the November-December 2011 edition of Communication World (CW), the magazine of the International Association of Business Communicators devoted exclusively to communication management. You can download the entire copy here: CW_NovDec2011_AP_SocialMediaIndia. Published bimonthly, CW covers the latest in communication research, […]