We all like to cover all angles and provide all possible messages when we plan our programs. Quite often we are challenged to ‘shock and awe’ employees with all the options and hope that something if not all registers!
How many of us – internal communicators have really sat back and asked ourselves the basic question – how much is enough? Are there better ways in providing the same messages? Can we stagger the communication in a more fruitful manner?
For a recent organizational change communication, I noticed the team going for the kill before someone held back with these pointed questions. At that juncture, it seems that all that was planned was an overdose.
After a debate, we created an FAQs document, a web page and posted relevant change ( pre and current) structure for each understanding.
