Receiving a Diwali gift during this festive season is something most staff in India based organizations look forward to. Many organizations do so as an annual exercise irrespective of the state of the economy and most vouch that it does have a positive impact on engagement. Or at least in how staff perceive the organization […]
Tag: newsletters
The Visibility Factor: How to Turn Around the Conversation | Final Part
In Part 1, I shared the story of Tanmay the Internal Communicator who engaged Anita in a discussion on a newsletter and wasn’t able to provide tangible direction. I loved the feedback to help Tanmay make definite progress. Thank you Mark, Adam, Sushma and Advita for taking time to raise the conversation to a new high. For example, Adam […]
Can Effective Communication Create an 'Entrepreneurial’ Workforce?
An article ‘Happier your folks, the better it works’ which points to Deloitte’s research, ‘Employee engagement in recessionary times – a changing talent perspective’ corroborates this thought. The findings indicate that while the recession has brought about changes in ‘job roles’, ‘job competencies’ and ‘key performance indicators’, employees are asked to contribute more on ‘cost […]
Internal Branding and the Employee Experience – Stick to the Basics
In today’s Times of India edition (June 10, 2009), Amitabh Kant, the architect of two of India’s well known tourism campaigns (Kerala’s ‘God’s Own Country’ and Incredible India) shared his thinking on branding in an interview. His articulation of branding and travel experience made me draw a parallel with how internal communicators can benefit by […]