This question plagues many internal communicators today. While social media is growing leaps and bounds there are many reasons for organizations to be skeptical of its usage internally. Many fear loss of control, inability to manage employee voice and can’t comprehend how to tackle internal social media crises when the hit. Here is a case […]
Tag: messages
Think It Through To Sell Your Campaign
Being relevant and credible takes effort and time. Meena is feeling the heat since she isn’t prepared. As one leader who viewed this post commented on Linkedin  – ‘has she involved the client in planning?’. A great point indeed. So here is what Meena can probably do better sell her campaign and setting up her […]
Message First – Design Next!
My last post got some interesting viewpoints. Adam expressed the need for blending tone, consistency and image into the communication. Excellent perspective. Rishu talked of involving staff in the conversation and preempt questions they may have. Valid points. Annie highlighted the importance of including the ‘what’s in it for staff’ and also adding visuals that […]
Can We Have a Mascot For The Campaign? – Final Part
This post seems to have generated a lot of interest and I am impressed by the quality of comments and the passion that communicators share for and against using ‘mascots’. Thank you all for your insights. Here is a summary of what readers both in India and abroad commented: Bish pointed to a campaign in […]
Fire-Drilling Your Internal Communications
In India fire-drills conducted by organizations are considered a necessary but a drab affair. With thousands of staff working in high rise buildings fire safety is a priority and standards needs to be explained effectively. Most organizations have a health and safety officer who interfaces with a third party vendor to organize demos periodically and […]
The Pistachio Principle and the Art of Internal Communication Dieting
Is your internal communication clogging staff’s mailboxes? Do your stakeholders engage intently with their communication to reduce flab? Are your efforts in sharing ‘bite’ size chunks of information adding up? If you have ever been tempted to share more information so that your team ‘gets’ all they need or of passing on content without including […]
Internal Communications Pointers from the Chile Miners Rescue Mission
I have been following the Chile miners rescue very closely and felt there were many lessons to learn from how the entire program was executed and communicated. To begin, it was one of the world’s most successful operations to get miners out from the longest underground entrapment in history. The meticulous planning, the pace at […]
Lead From the Front to Build Leadership Credibility
It isn’t easy these days being a leader. With trust, confidence levels and credibility dropping rapidly among employees leaders face an uphill task to rally staff, convey messages and move forward on the organization’s goals. Trust in Leaders is Eroding The usual grouse is that leaders don’t show up, are not putting value on communication, […]
The Benefits of Revisiting Your Internal Communication Priorities
This month I caught up with my team at Chicago and we stepped back to re-chart our goals and focus areas for the year and beyond. To me it meant unlearning and looking at our stakeholders from a different lens altogether. Personally this meeting taught me a few pointers on structuring a team’s strategy for […]
Thinking of a Career in Internal Communications?
I wanted to pen down my thoughts on the evolving internal communications function based on numerous queries that have come my way from students, practicing professionals and educationists. This post also articulates the role of the internal communicator, key skills and competencies needed to excel in this field and the various career opportunities that exist.  Internal […]