Blogroll Internal Communication

Clarify Purpose To Enhance Engagement On Your Internal Social Network

My post – ‘Internal Social Networks – Are They a Waste of Time?’ received a lot of attention when I polled people on Linkedin. Some recommended using Facebook and other external channels rather than compete against them. Others felt employees needed to be given more accountability. A few were divided about the viability of internal […]

Blogroll Internal Communication

Making Internal Social Networks Sticky: Case Study Wrap-Up

From the comments that came in to the internal social networks case study it is evident that to improve adoption you need to use both the ‘pull’ and ‘push’ strategies. Ira recommends that it helps to drive traffic through interactive content such as contests, blogs and chats with senior managers. After you have satiated their thirst for […]