Blogroll Internal Communication

Sustainability and Communication – Fostering a Trusting Work Environment

How closely you engage your employees can be the difference between sustaining through tough times or sinking into insignificance. Unlike ever before the barometer of engagement is been tested so intently by employees in organizations world over. Sustainability means different things for different organizations – ranging from work-life balance to being a great place to work, from […]

Blogroll Internal Communication

Internal Branding and the Employee Experience – Stick to the Basics

In today’s Times of India edition (June 10, 2009), Amitabh Kant, the architect of two of India’s well known tourism campaigns (Kerala’s ‘God’s Own Country’ and Incredible India) shared his thinking on branding in an interview. His articulation of branding and travel experience made me draw a parallel with how internal communicators can benefit by […]