Many organizations continue using noticeboards (bulletin boards or poster boards or pin-up space as they are called in some companies) as internal communications channels for sharing company news, updates and rollouts. Even with the advent of social media and more sophisticated  internal communication channels  such as plasma screens or touch kiosks  (I know of organizations […]
Tag: design
Message First – Design Next!
My last post got some interesting viewpoints. Adam expressed the need for blending tone, consistency and image into the communication. Excellent perspective. Rishu talked of involving staff in the conversation and preempt questions they may have. Valid points. Annie highlighted the importance of including the ‘what’s in it for staff’ and also adding visuals that […]
The mailer’s design sucks. We want something funky!
As an internal communicator is can be difficult dealing with clients who believe that cool design wins over compelling content. Indu, the hard working internal communicator of TPR Bank discovered much to her chagrin. Pramod, the HR Head needed a campaign to get staff aligned on the recent office move and he believed that a […]
Thinking of a Career in Internal Communications?
I wanted to pen down my thoughts on the evolving internal communications function based on numerous queries that have come my way from students, practicing professionals and educationists. This post also articulates the role of the internal communicator, key skills and competencies needed to excel in this field and the various career opportunities that exist.  Internal […]
The Power of Feedback in Evaluating Internal Communication Work
Nothing compares to the power of feedback and networking. I recently witnessed its influence while shaping a set of internal communication posters we created for a milestone event. The posters were an element of a larger campaign to get employees excited about the organization’s history, progress, people, culture and talent. When we began the campaign […]
Value feedback or find it on a Discussion Forum!
A mail in our internal informal network caught my attention. It was from an employee upset by the poor service and attitude which his team and he experienced while at lunch at a newly opened restaurant in Delhi. Â What made me sit up was the potential impact of this experience (read: word of mouth/viral […]