With heightened competition, increased expectations and escalating pressures to become more efficient and effective in their operations, capability centers face an uphill task to get the attention they deserve. Attracting the right talent, engaging staff, creating brand awareness and forging identity are important for centers to be ahead of the game.
In my 2nd contributory article for the Shared Services & Outsourcing Network I share 6 approaches that centers can use to stand apart.
Keen to know what you think.
You can also read up my article on communication strategies that work for global capability centers.