On July 20 participants from organizations such as Bank of America (Hyderabad), Cipla (Mumbai), HCL (Chennai), Ness Technologies, Hewlett Packard, Flipkart, TE Connectivity, Manhattan Associates, GE Healthcare and Grameen Koota (Bangalore) brainstormed on employee engagement best practices, shared internal social media insights and ‘crystal balled’ the future of the workforce and workplace.
As the facilitator I personally came away from the workshop energized by the passion and commitment of this group of enthusiastic communicators to stay ahead of the curve and be at the forefront of change. From my observations I can safely say that the future of communications is in the right hands!
During the day we covered trends shaping the world of employee engagement, common challenges faced by communicators and the evolving internal social media needs at the workplace. We looked at models and elements needed to make internal communications robust and effective including pointers from my book – Internal Communications – Insights, Practices and Models (Sage Publications, 2012).
As the workshop progressed we discussed various tips and ideas to overcome hurdles while implementing solutions, social media planning, building a social media network and auditing communications to extend value of engagement practices in organizations. The exercises included defining a social media policy and strategies to engage employees and leaders on social media and exciting employees to participate on internal social networks. Inclusiveness, empowerment and co-creation emerged as sure-fire ways of success.
Later in the day we conducted an exercise to predict the future of the workplace and workforce. Using their creativity and imagination participants looked into their crystal balls and ‘crafted’ vivid imagery of the world in 2030! I could see the pride and excitement with which these practitioners shared how the workplace will demand a new way of thinking, unique approaches to problem solving and a greater understanding of employees’ needs. Finally, we spent time discussing tips and ideas to use persuasive communication at the workplace.
Overall, I felt the day helped us reflect and reconnect to the changing dynamics of the workplace and participants realized how they were pivotal in making greater impact through their work.
All participants received a FREE copy of ‘Engaging Staff With Internal Communications’, an e-workbook on employee engagement worth INR 499. You can download your Employee Engagement E-Workbook-sample and order your copy by writing to [email protected]
This workshop, the 3rd in the series of internal communications engagements for practitioners in the industry is India’s first and only such forum for sharing knowledge, learning and practice. Details of the earlier workshops conducted are here – Internal Communications 201 and Internal Communications 101
If you are interested to participate in future workshops or have a point of view on the themes that you would like to see covered in these forums please feel free to write to me at [email protected]. I will be delighted to take your suggestions and have you participate.
Download a FREE article – 6 Tips To Start Your Internal Social Media Journey