Blogroll Internal Communication

Internal Communications Book Reviewed by Kevin Ruck on Simply-Communicate

I am delighted to share that Kevin Ruck, a respected leader in communications reviewed my book on Simply-Communicate, a leading global community of over 20,000 internal communication professionals. I had the opportunity to also feature on the December edition of the Simply-TV show on Friday, December 7.

Kevin is a founding director of PR Academy, a qualified lecturer and a life coach. He has worked in communications within the telecoms and ICT sector for more than 18 years. He has several professional memberships including the British Psychological Society  and as a Fellow of the CIPR. He is the editor and co-author of the book  Exploring Internal Communication.

Here is an extract of his review of my book – Internal Communications – Insights, Practices and Models:

Internal Communications: Insights, practices and models provides a valuable contribution to the growing list of resources available to new internal communication practitioners, whatever region in the world they work. The models, tips and examples provide plenty of practical tools to use. I am sure it will inspire many people to join this exciting new function in India and to become part of the growing global internal communication community.

It is interesting to see a focus on principles that will sound familiar to practitioners in the UK and US. Verghese suggests that success factors for practice are the maturity of the organisation to understand internal communication, an open culture, and the provision of resources. Again these are familiar themes, so the reader may be forgiven for wondering if the situation for practitioners in India is that different.

The chapters that make the most interesting reading are those that get closer to understanding the challenges for internal communication in India. Research on practice is very limited and leaders have traditionally treated internal communication as a “trivial” function. This is now changing and though the reasons for this are not fully explored it seems as if it is through the influence of multinationals that have entered India.”

You can read the complete review at:

Get hold of your copy of the book at the following sites: (For India, Bangladesh, Bhutan, the Maldives, Nepal, Pakistan and Sri Lanka) of the world)–&_r=XPodqiVjmNv0yZrgf3fOqA–&ref=4d3751ab-d2b3-4d3f-ae98-371bef95d9c0&otracker=start

2 thoughts on “Internal Communications Book Reviewed by Kevin Ruck on Simply-Communicate

  1. Congrats, Aniisu!
    Great to see that your IC book is now being ‘leader-reviewed’. The principles that you speak of, are universal and it is great to see your book getting the attention it deserves in geographies far removed from India!

  2. IC is increasingly gaining pace and momentum with both global and regional organizations as it attributes to address issues of employee engagements, motivation, key talent retention, and above all humungous cost of attrition at both junior and mid-career levels. Hence has gained significance in past few years like anything….
    So thanks to Aniisu to bring back focus on IC as I see the timing is very special and very significant…
    Regards, Shantanu Bhattacharya

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