Tag: social media

As Binu and Seema try to understand if their organization is ready for internal social media integration it helps to read the signs that can enable stakeholders to make the right decision. Very often organizations implement social media without fully gauging the value it adds and impact it can deliver. It can also be possible […]

This question plagues many internal communicators today. While social media is growing leaps and bounds there are many reasons for organizations to be skeptical of its usage internally. Many fear loss of control, inability to manage employee voice and can’t comprehend how to tackle internal social media crises when the hit. Here is a case […]

Being relevant and credible takes effort and time. Meena is feeling the heat since she isn’t prepared. As one leader who viewed this post commented on Linkedin  – ‘has she involved the client in planning?’. A great point indeed. So here is what Meena can probably do better sell her campaign and setting up her […]

Very often internal communicators come up with great ideas and solutions that solve stakeholders’ problems. However, these solutions sometimes don’t get buy-in from stakeholders for reasons that seem beyond the communicator’s comprehension. Or at least it feels that way. Here is a case of Meena, an internal communicator who has been invited to recommend ways […]

Is a senior leader expected to be in your office shortly? Keen to add value with internal communications and make the most of your leader’s time? Planning leadership visits can be a scramble unless you set clear objectives, craft effective plans and define success measures. Such visits can take up a whole lot of time […]

Have an important announcement to make? Need to get your employees aligned on your company’s message? Have lots of information to share? Don’t have funds to engage an agency or an in-house designer? Make it easier for your audiences to digest your messages and engage directly by turning to ‘infographics’. Infographics are increasingly becoming a […]

Building a social media presence and brand expects focus and discipline. It also needs one to think intently about your goals and how you plan to stay relevant to your stakeholders. I recently authored an article on this topic for Social Samosa, a digital media consultancy. Here is a summary: Identify your personal goals and objectives Have […]

It is that time of the year when most organizations look to celebrate their successes and engage staff in year-end parties and communication. It is also that time of the year when internal communicators are hard pressed to deliver high quality content and communication even as work winds down! However, in the frenzy to get […]

How involved are internal communicators in driving employee engagement? What do leaders think of internal communicators? What advice do internal communicators have for building a career in this function? How promising is the future of internal communications in the region? What do internal communicators focus on? Has social media adoption increased in internal communications? Find […]

India recently witnessed one of its worst fears unfolding with threats and rumor mongering leading to an exodus of a community from cities. Some anti-social elements spread rumors and threatened sections of a community via social media and short-service message service. The fear created an uneasy feeling across the nation and by the time leaders […]