While surveys are one among the popular ways to gauge employee sentiment and feedback how we share the results and findings makes the difference between action and apathy. Very often we get caught up with in getting our surveys to be statistically significant by focusing on participation or persuading leaders to up the number of […]
Tag: corp comm
Lessons We Can Learn From Nirbhaya (Braveheart)
While the nation mourns and comes to terms with the loss of an aspiring medical student to a brutal sexual assault there are many questions left unanswered. What will it take to heal a nation and leaders to confront reality? Will there be a time when women will be treated on par and be safe […]
Intraskope's 2012 in Review
I just received a WordPress.com 2012 annual report for my blog and wanted to share it with you. You can look up the most popular posts in 2012 and earlier. Thank you for your views, perspectives and insights that fuels my passion for internal communications. I look forward to your continued support  as I aim to […]
Stay Relevant, Current and on Course to be Respected as an Internal Communicator
Here is my follow-up to the post –Why are Internal Communicators Always on the Ball?  Prakash is probably right – there is a lot of difference between what other teams do in comparison to his team. That should make him proud instead of feeling demoralized. However, that is easier said than done. To put things in perspective, Raju needs […]
Own Your Internal Communications Growth and Future
It is interesting to note that while a few readers had opinions about this post they preferred writing back to my e-mail ID with their thoughts instead of sharing it on my blog. When I probed, one reader felt he ‘wasn’t an expert’ and therefore didn’t want his thoughts viewed online.  Culture playing a role […]
Can Internal Communications Impact the Bottom-Line?
I came across an interesting question on Linkedin by a communication professional in the Russian Federation seeking inputs on how ‘internal communications affects business results (in terms of money)’. He goes on to explain his situation – “IC is a new function in our company. I need to prove expenses to Board Members. I understand […]
The mailer’s design sucks. We want something funky!
As an internal communicator is can be difficult dealing with clients who believe that cool design wins over compelling content. Indu, the hard working internal communicator of TPR Bank discovered much to her chagrin. Pramod, the HR Head needed a campaign to get staff aligned on the recent office move and he believed that a […]
Can We Have a Mascot For The Campaign? – Final Part
This post seems to have generated a lot of interest and I am impressed by the quality of comments and the passion that communicators share for and against using ‘mascots’. Thank you all for your insights. Here is a summary of what readers both in India and abroad commented: Bish pointed to a campaign in […]
The joy of partnering with a leader blogger who ‘gets’ it
As an internal communication professional nothing can come close to working for an internal client who just ‘gets’ it! I wanted to write this post to share insights from an ongoing partnership that I am beginning to enjoy. Also, share some ideas to make your internal leader’s blog leap ahead. Two reasons that make it […]