Looking for a simple plan to keep your Corporate Social Responsibility (CSR) team excited and moving forward? Often CSR teams in organization have passionate employees who come together to make a difference to the communities around them. While they are committed and keen to do their best it can be a challenge for the CSR […]
What Stops Me From Growing To The Next Level?
Anna, the internal communicator at Highlight Builders, a well-known infrastructure firm is upset that her manager doesn’t believe she is ready for promotion. After a long discussion with Jiby, her manager. she calls Nitin (her friend) to the company cafeteria and confides in him. Read the conversation below and share your thoughts on the case. […]
Connected Devices, Distracted Audiences
What comes in the way of great communication? The very devices that connect us so closely with people. As I listened to Rajiv Makhni (more popularly known as the NDTV Gadget Guru) on March 13, the first day of the Public Relations Council of India’s 9th Global Communication Conclave it became evident that while technology […]
Delighted To Be Inducted Into the Public Relations Council of India’s (PRCI) 2015 ‘Hall Of Fame’
Wanted to share that I was inducted into the 2015 PR Hall of Fame at the 9th Global Communication Conclave of the Public Relations Council of India  (PRCI) today at New Delhi. I am humbled by this wonderful honor and to receive it from the Union Minister For Tribal Affairs, Mr. Jual Oram – the […]
How Dependable Are You As A Communicator?
Prakash is an internal communicator with a leading pharmaceutical organization and has over 6 years of experience managing company communication channels and change management initiatives. In his company he is often invited to provide effective solutions for ongoing internal communication programs one of which includes a campaign to build pride among employees. Prakash began well […]
Follow Through To Amplify Your Story’s Impact
Take 2. After discovering the event first hand earlier this week, I attended two more sessions of the Social Media Week and here is the update. I enjoyed the engaging address by Dhimant Parekh – Founder, The Better India who shared stories of his journey in ‘Driving Positive Change Through Social Change’. Took away many […]
If Your Culture Isn’t Open To Feedback, Stay Away from Social Media
Yesterday, I attended three sessions at the 2015 Social Media Week in Bangalore and came away with more questions than answers on how this evolving domain is viewed by agencies, brands and consumers. #SMW15 Here are a sample of questions that audiences raised while three leaders from digital agencies explained integrating social media with communication, […]
How To Get Your CEO To Be An Active Communicator
Have a new CEO in the role and find it tough to get the leader to engage widely? Unable to get buy-in on your leader communication plan? Keen to nudge your CEO along as you make your communication current and relevant? Here are a few approaches that might help turn your leader around to what […]
Brand Your Employees, Not Your Organization
Consider these trends: 92% of employees’ social connections don’t follow the brand they work for Shares on social media by employees has an impact of 8 times than those done by companies About 33% of employees post messages, videos and pictures on social media about their employer without any encouragement from the employer. 65% of […]
Communicators, Step Up and Be Counted
On January 29, 2015 communicators from different industries converged for NASSCOM’s first ever Marketing & Communications Forum at Bangalore to exchange ideas and discuss key issues concerning the fraternity. A keynote by Santhosh Kumar –President & Managing Director, Texas Instruments followed opening remarks by the forum chair. The day had three broad topics – a) […]