Blogroll Internal Communication

Partner communication: role of internal communicators in shaping the message

One of the biggest errors in outsourcing, according to a senior professional of the Outsourcing Institute is the lack of communication. But, according to me, communicating the right messages with the outsourcing partners, especially in the case of captives (might work differently if the delivery center supports other clients as well) is the biggest obstacle. […]

Blogroll Internal Communication

Yin and Yang of Internal Communications – making employees advocates of the brand

 “Tell me and I’ll forget. Show me and I’ll remember. Involve me and I’ll understand.” ~ Confucius  Internal communications is a key component in an organization’s employee engagement strategy (Oakner 2004).Internal communications is about the transfer of meaning or understanding and not just about moving information around (Gray 2005). It has evolved as a strategic […]

Blogroll Internal Communication

Internal communications book from India: opportunity to feature your organization's best practices!

Hi, I look forward to your case studies and comments on how to structure this book outline better. Inviting contributions!Please mail me at intraskope@yahoo.com by December 10, 2007 Book Outline  Internal Communications – a practitioners’ handbookSynopsis: Internal communications professionals need to be today’s corporate information strategists and play a vital role in reinventing organizations. This book will showcase key […]

Blogroll Internal Communication

Making a start with New Media in Internal Communications

To begin, internal communication practitioners can make quick hits by solving employees’ basic issues of information overload and personalization. But for larger success, internal buy-in from senior leadership on the benefits (which are many – accountability, transparency, trust, engagement) and measurements of the medium is critical. Practitioners keen to arrive at a concrete new media plan […]