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Differentiate your Global Capability Center using these tips

With heightened competition, increased expectations and escalating pressures to become more efficient and effective in their operations, capability centers face an uphill task to get the attention they deserve. Attracting the right talent, engaging staff, creating brand awareness and forging identity are important for centers to be ahead of the game. In my 2nd contributory article […]

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Guest Interview & Blog | Sumathi Rao | Keep Your Fingers On The Organization’s Pulse With Internal Communications

Do we know how employees think? Why must we align forces with external and internal messaging? What can internal communicators do to be ahead of the curve? Learn more about these questions in the 23rd edition of Intraskope’s Spotlight on Internal Communication Series featuring Sumathi Rao of Philips. Sumathi is an award-winning, strategic corporate communication and social […]

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Case Study and Interview | Vija Valentukonyte | Energizing A Merged Workforce With Internal Communication

How can internal communications bring staff from two entities to align on a newly created brand? What can improve their engagement and collaboration amidst uncertainty? Learn more about these questions in the 20th edition of Intraskope’s Spotlight on Internal Communication Series featuring Vija Valentukonyte of Telia, Lithuania. She discusses an award winning campaign that reduced […]

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6 Steps To Create An Effective Employee Advocacy Program

To build your organization’s employee brand ambassadorship program ground-up you need to craft suitable objectives and a concrete plan. Your employees are the voices of the unified approach which articulates your brand story and why others must care. Therefore, defining the goals, articulating the opportunity, getting together the right team and managing expectations are all […]